The 2017 American Floral Endowment Fundraising Dinner will be held on Thursday, September 7 at The Breakers in Palm Beach, Florida, in conjunction with the Society of American Florists’ (SAF) Annual Convention.

Special Thanks to Our Sponsors!


  • Teleflora


  • FTD, Inc.

Table Hosts:

  • Accent Decor
  • Asocolflores
  • BloomNet
  • DV Flora
  • DWF Wholesale Florists
  • FTD, Inc.
  • Hortica
  • Kennicott Brothers Company
  • Mellano & Company
  • Multi Packaging Company
  • Pete Garcia Company/Garcia Group
  • Smithers-Oasis
  • Syndicate Sales, Inc.
  • Teleflora

Table Sponsor:

  • Armellini Logistics
  • Ball Horticultural Co.
  • Chrysal
  • East Jordan Plastics
  • Golden Flowers
  • Mayesh Wholesale Florist
  • Pennock Company
  • Royer’s Flowers & Gifts

Printing Sponsor:

  • DESIGN MASTER color tool, inc.
  • The Los Angeles Flower Market of the American Florist’s Exchange
  • San Francisco Flower Mart

Wine Sponsor:

  • Billy Heromans
  • Continental Flowers
  • Flower Shop Network
  • GEMS Group
  • Green Point Nurseries, Inc.
  • The Roy Houff Company
  • Sakata America
  • Strange’s Florist
  • Tagawa Greenhouses
  • U.S. Greens Corp.

Event Sponsor:

  • 1-800-Flowers
  • AmericanHort
  • Baisch & Skinner Wholesale
  • Bloomerang Solutions
  • Bonide
  • CalFlowers
  • Dramm and Echter, Inc.
  • Gainan’s Flowers
  • Leider Horticultural Companies
  • Phillip’s Flowers
  • Phoenix Flower Shops
  • Stadium Flowers
  • USA Bouquet Company
  • Winfield Chemical Co.

Media Sponsor:

  • Florists’ Review

Join us as we announce new named funds and memorial tributes, recognize donors reaching new giving levels, and update you on AFE’s latest industry efforts through our research, grant and scholarship projects.

As AFE’s largest annual fundraising event, contributions and sponsorships help offset dinner and administrative expenses, allowing more funding for grants, research and educational efforts benefiting the entire floriculture industry!

If you are attending the SAF Convention, you can purchase a ticket on their registration form, or you can print the form below and send it back to AFE directly. We look forward to seeing you there!

Purchase a 2017 Dinner Ticket ($175)
Become a 2017 Dinner Sponsor   
(PDF Form)


The success of the dinner each year is due largely to our sponsors who lend their names and financial support to the event.  Sponsorships are a great way to be seen by other industry leaders and peers!

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There are several sponsorship opportunities available, and all sponsors will be recognized during the dinner, in print materials, on our website and in the AFE Bulletin, which reaches more than 10,000 industry members.

  • Table Host – $2,500, receive a full table (8 seats) – priority placement
  • Entertainment – $2,000, receive 6 seats
  • Table Sponsor – $1,500, receive a half table (4 seats)
  • Printing Sponsor – $1,250, receive 3 seats
  • Wine Sponsor – $1,000, receive 2 seats
  • Dinner Supporter – $500+, receive 1 seat