Click Here to Support AFE

       

 

Internships & Scholarships for the next generation

Take advantage of the FREE programs that AFE has in place to help the floral industry thrive. These programs are available to anyone in the industry at no charge, and were made available by the generous contributions from our industry members. Quick Links: Business...

#FlowerMarketingMonday

We're up for the challenge...are you? Based on industry feedback, we've decided to release a new video on the first Monday of every month. You'll be reminded during the rest of the month that this video is available to download and customize for your own business!...

Public Benefits / Consumer Preferences

AFE helps floral retailers and wholesalers boost profits and reach more consumers with free research and floral industry reports. From consumer preference reports, to guides to help you increase your social media presence, we got you covered! Watch the videos below...

Latest News

AFE Awards More than $42,000 in 2019 Scholarships

Contact: Ashley Alexander (703) 838-5211 aalexander@afeendowment.org AFE Awards More than $42,000 in 2019 Scholarships ALEXANDRIA, VA – August 21, 2019 – The American Floral Endowment (AFE) has awarded 15 students with scholarships totaling $42,300. Seventy-four...

read more

Scholar Ignite Competition at ASHS 2019 Annual Conference

By Yiyun Lin, YPC Member This July, at the annual conference of American Society for Horticultural Science (ASHS), 60 graduate students participated at the Scholar Ignite Competition. This competition was a great opportunity for graduate students to talk about their...

read more

My Internship Experience with AFE

By Shanley King, AFE Communications Intern Flowers. I thought I knew all there was to know about them. They come in a variety of shapes, sizes, and colors. Some make me sneeze. They can be arranged together or alone, and people buy them for apologies, decoration,...

read more

AFE Fundraising Dinner 2019

AFE's largest fundraising event of the year – the 2019 Annual Fundraising Dinner is scheduled for Thursday, Sept. 19, 2019, from 6 to 9 p.m. in Amelia Island, FL, in conjunction with the Society of American Florists' Annual Convention. Come together with hundreds of...

read more

Grants Awarded to Support Aspiring Floral Designers

Four floral design programs have received a total of $30,000 through the American Floral Endowment's James and Helen Phillip Program. This program honors the late James and Helen Phillip. The two were retail florists in the Chicago area. It provides scholarship...

read more

A Look Behind the Scenes: AFE at IFE

By Ashley Alexander, AFE Communications Manager In July, it’s hot and humid in Virginia where our office is located. It doesn’t feel like I’ve left Miami, where I was last month for the 2019 International Floriculture Expo. I was there for my first trade show...

read more

Featured

Internships & Scholarships for the next generation

Internships & Scholarships for the next generation

Take advantage of the FREE programs that AFE has in place to help the floral industry thrive. These programs are available to anyone in the industry at no charge, and were made available by the generous contributions from our industry members. Quick Links: Business...

Subscribe to AFE Communications
  • This field is for validation purposes and should be left unchanged.

 

The American Floral Endowment (AFE) is an independent nonprofit organization that funds research and scholarships in floriculture and environmental horticulture for the benefit of growers, wholesalers, retailers, allied industry organizations and the general public.

AFE is a charitable organization under Section 501(c)(3) of the Internal Revenue Code.