This scholarship honors the late Paul Ecke, Jr. of Encinitas, Calif., who made indispensable contributions to the advancement of the global floriculture industry. Among his many interests was concern for the future of floriculture, as influenced by innovative research and educational programs. He recognized that creative scientists and educators are required to lead the floral industry in the 21st century and beyond. Each year, one student will receive $5,000 for two consecutive years, providing that they continue to meet requirements for this duration and submit an annual update.

Ken and Deena Altman, owners of Altman Plants, created this scholarship in 2015. The Altman family is highly appreciative of the field of horticulture and they enjoy giving back. The Altmans support numerous efforts to improve education and research for the industry. Altman Plants supplies plant programs to large retailers with point of purchase materials, sales reps to assist with merchandising, a large distribution system that covers the U.S., and offers expertise in growing plants. Each year one student will be awarded this scholarship. It is an annual scholarship, although the same person may receive it a second year should their application score the highest.