Looking Ahead: Resources, Opportunities, and Innovations from AFE
Happy 2025, floral industry! We hope your year is off to a great start. AFE’s team is excited to kick off another incredible year filled with free educational programming, expanded funding opportunities, and new resources tailored for every segment of the floral industry. Here’s a glimpse of what you can be looking ahead to in 2025:
Tailored Resources for Every Segment of the Industry
We recognize that the range of jobs in the floral industry is diverse, with unique challenges and opportunities across different segments. That’s why we’ve developed landing pages specifically tailored to your needs – on our homepage, you can access a customized library of programs, research results, and latest news for your profession! Check it out here.

Expanded Opportunities for Funding:

- Travel & Educational Grants:
New in 2025, we have expanded our travel grant offerings! There are now more opportunities than ever to grow your skills and techniques in the floral industry. We also offer educational grants for programs and institutions to support the continued and future education of industry members. Learn more and apply here. - Scholarships & Internships
Applications are already open for our 30+ annual scholarships! We will also be accepting applications soon for our paid internship programs, which provide students with hands-on industry experience and connections!
Learn more and apply here. - Research Funding
We are excited to continue funding groundbreaking research that addresses critical industry challenges to benefit our industry. The deadline to apply is April 1 for funding through the Fred C. Gloeckner Research Fund, and August 1 for funding through AFE and the Gus Poesch Research Fund. Learn more and apply here.

New Sustainability Resources from Sustainabloom
- Sustainabloom’s website is designed to help industry members learn about and adopt more sustainable practices. Browse actionable guides, news, and tools to help you along your sustainability journey.
- Brand new guides and resources will be releasd in 2025! Subscribe to access these resources as soon as they come out!
Career Resources to Help You Grow + Coupon Code
- Looking to hire or find your next opportunity in the floral industry? The AFE Career Center is your go-to destination. To help you get started, we’re offering an exclusive coupon code for job postings from now until March 1. Use code HIRE2025 for 25% off postings!
- Our Young Professionals Council offers leadership and networking opportunities for young industry professionals. Learn more and apply for free here.

New Lineup of Free Webinars & Education!
- Back for its fifth year, our Grow Pro Webinar Series offers free, monthly webinars designed to address the struggles growers face. We also have a range of research reports to help you solve critical challenges.
- Stay tuned in 2025 for more webinars and on-demand content on professional development and sustainability! All recordings are made available on AFE’s YouTube channel — a resource you can revisit anytime.
Ready for 2025?
With an exciting array of resources, opportunities, and events, AFE is committed to advancing the floral industry in 2025. Whether you’re joining a Grow Pro Webinar, applying for a scholarship, or exploring sustainability tools, we’re here to support your journey every step of the way. Let’s make this year a blooming success — together.
Visit www.endowment.org to explore all that AFE has to offer in 2025!
