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Introducing Friends of Floral

Introducing Friends of Floral

Hello Floral Industry Friends,

2023 is already in full swing and AFE’s Board of Trustees & staff are excitingly gearing up for a wonderful year of supporting floriculture.

This year we are funding many vital floriculture resources, such as hosting a new personal leadership course for the Young Professionals Council, continuing our widely popular monthly Grow Pro Webinars, sharing the results from our Thrips & Botrytis Research Fund, and awarding over 30 Scholarships – just to name a few!

All of this is possible because of the loyal support of our philanthropic donors that share AFE’s passion for the floral industry. Philanthropy is about truly caring for a specific industry and wanting to give back to ensure its future success. To better support all of floriculture by providing an ongoing and dependable funding source for vital programs, AFE established the Friends of Floral donor program.

You can invest in the future of floriculture by giving a monthly recurring donation of just $25 or more. By becoming a Friend of Floral, you will truly make a huge impact by supporting:

• Programs to educate, empower, and train the next generation
• Cutting-edge, research-driven advancements resulting in flower longevity & sustainability
• Grants for continued education
• Career resources for employers and job-seekers

We proudly honor Friends of Floral members on our website, in our November print bulletin, in our annual report, and during our annual reception. Monthly gifts of any amount are welcome and will be noted as Friends of Floral. In everything we do, AFE is supporting innovation, opportunities, and growth for all segments of the floral industry – growers to retailers. We need your help to continue this great work!


I encourage you to give back to the industry we all love so much and become a Friends of Floral member in 2023! Together, we are ensuring the floral industry is sustainable and prosperous for many generations to come. Thank you for supporting our industry!



Debi Chedester, CAE, IOM, AAF
Executive Director