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Educational Grant Application

 General Guidelines 

The American Floral Endowment (AFE) educational grant practices have been established in accordance with the organization’s mission statement. The American Floral Endowment is a nonprofit corporation that raises and prudently invests its funds to support research, education, scholarships, and internship programs to benefit the floriculture industry. 

This program does make loans and does not normally provide grants for: any religious purpose or for capital facilities, equipment, motion pictures, or television and radio programs, unless they are an integral phase of a project being funded. 

The Endowment encourages any submission for grant funding of well-developed educational project. Preference is given to programs benefitting a broad geographical area or far-reaching programs. Multi-year projects are encouraged. 

Who Can Apply 

Any community-based organization with a program targeting the floriculture industry within the United States may apply. Preference is given to floriculture programs that are national in scope and identify or improve educational opportunities for young people. 

Amount of Grants 

Grants are reviewed on an annual basis, and funding is dependent on the amount of funds available. The Endowment directs its support to activities that are within its current interests and those that are likely to have a wide-reaching effect. Support is not normally given for routine operating costs. Grants normally range from $500-$10,000. AFE’s Educational Grants are intended to supplement new and existing programs and events that support education for a broad audience of industry members. It is expected that programs also have other revenue sources beyond the grant to fully cover the costs of the program/event.

Application and Review Process 

The American Floral Endowment’s Education Committee will review all proposals annually and make recommendations to the Board of Trustees. The Application for Educational Funding must be fully completed, signed, and submitted by June 1 each year. 

Current Areas of Interest – Educational Development Programs

Since its inception, the American Floral Endowment has funded over $3 million in educational programs. On an annual and ongoing basis, the Endowment supports programs that promote education throughout the floriculture industry. The majority of these programs are national in scope, focused on attracting young people to the industry or educational endeavors to identify and solve industry wide needs and/or challenges. See examples below:

Meinders Retail Florist Education Grant Fund

The Meinders Retail Florist Education Grant Fund was established in 2021 to provide
financial support for retail florist education. Established through generous contributions from longtime industry members and AFE supporters, Herman and LaDonna Meinders, this new fund supports reduced or free registration fees to floral industry events for retail florists by providing grants or scholarships to nonprofit floral industry organizations for this purpose. Grant applications
focused on retail floral education will qualify for a grant under this new fund.

Requests are reviewed on an annual basis, with funding dependent on the number of funds available. Applications are due june 1 of each year.

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