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2012 Edition 4 AFE Bulletin Newsletter

The 2012 Edition 4 AFE Bulletin is available now.2012 Edition 4 highlights include:Fundraising Dinner Has AFE Feeling Like a Million BucksNew Social Media Guide for Retailers & WholesalersAFE Announces New Officers and TrusteesWith Possible Tax Changes Looming, Make Your AFE Gift This YearPoinsettias Cultivars Can Take Cooler Temperatures, Save GrowersIndustry Organizations Advance to New Giving Levels

Social Media Guide for Floral Retailers and Wholesalers Just Released

AFE is announcing the release of the Social Media Guide for Floral Retailers and Wholesalers.This free guide is your one-stop destination for all things social media. Whether you want to brush up on your social knowledge or you are brand new to social media and don’t know where to begin – this information is a must-have! From written guidelines to videos, your online presence will benefit from these resources.The social media guide features content on:Social media marketing best practicesChannels, tools and techniquesOptimizing for mobileReal Industry Case StudiesLiterature AnalysesThis project was coordinated by AFE and funded by The Floral Marketing Research Fund (FMRF) and the Flower Promotion Organization (FPO).Visit the FMRF website and register to browse all of the documents and…

2012 Fundraising Dinner Has AFE Feeling Like a Million Bucks

From left to right: AFE Chairman-Elect Paul Bachman of Bachman’s, Inc., Teleflora President Jeff Bennett, Teleflora Executive Vice President Jack Howard and AFE and Teleflora Chairman Tom Butler.AFE’s 2012 fundraising dinner, held Sept. 20, 2012 at SAF’s Annual Convention in Palm Beach, was more than your average fundraising dinner.In addition to donor recognitions, networking and the opportunity for industry members to show their support for AFE, one special presentation made the night a “one in a million” event for the 200-plus AFE supporters at the dinner.Teleflora and AFE Chairman Tom Butler, along with Teleflora President Jeff Bennett and Executive Vice President Jack Howard, presented AFE and incoming AFE Chairman Paul Bachman of Bachman’s Inc., with a $1 million check on…

AFE Funds $182,000 in Industry Research for 2012-2013

AFE is funding $182,000 in scientific research projects for the 2012-2013 fiscal year.“Each of these research projects will help shed new light on critical industry issues and provide vital information for the entire industry,” said David Niklas of Clackamas Greenhouses and AFE Production and Post-Harvest Research Committee Chairman.Research projects can last from one to three years and any reasonable, but justifiable budget will be considered. Pre-Proposal applications are available on the AFE website and are due by June 1st each year.2012-2013 Breeding and Genetics projects:Dr. Zhanao Deng, University of Florida: Introducing Broad-Spectrum Disease Resistance into Floricultural Crops by Transferring NPR1 Gene, the Key Regular of Plant Systemic Acquired Resistance – $32,000 (Year Two)2012-2013 Insect Management projects:Dr. Raymond Cloyd, Kansas State University:…

New Production Technology Research Reports

AFE announces the release of three new production technology research reports:Growth of Petunia as Affected by Substrate Moisture Content and Fertilizer Rate, #531Using Soil Moisture Sensors for Poinsettia Height Control, #532Water Requirements of Herbaceous Perennial Plants, #533Growth of Petunia as Affected by Substrate Moisture Content and Fertilizer Rate – #531Industry Impact: A large percentage of fertilizer applied to plants can be lost through leaching if excessive irrigation is used. Soil moisture sensor-controlled irrigation can significantly reduce or even eliminate leaching. If leaching is reduced, growers should be able to use lower fertilizer rates to grow their crops. This will result in significant financial savings.Using Soil Moisture Sensors for Poinsettia Height Control – #532Industry Impact: The use of soil moisture sensor-controlled irrigation…

2012 Edition 3 AFE Bulletin Newsletter

The 2012 edition 3 AFE bulletin is available now.2012 Edition 3 Highlights include:AFE Annual Fundraising DinnerAFE Congratulates Scholarship RecipientsAFE Funded Research Combats Impatiens Downy MildewAFE Visits Colorful Colorado to See What’s BloomingBall Horticultural Company Hosts AFE

Watch the Vic and Margaret Ball Intern Video!

AFE recently traveled to Denver, Colo., to visit current and past Vic & Margaret Ball Interns at Tagawa Greenhouses and Welby Gardens Wholesale. We have compiled a short video from the trip, which features testimonials from the interns describing their experiences with the AFE program. AFE was delighted to hear about their positive experiences, as evidenced in this intern video.Watch the Ball intern video today:Additional AFE videos are also available.

Seventeen Students Receive 2012 AFE Scholarships

Sarah LeachNorth Carolina State UniversityHarold Bettinger Memorial Scholarship& Fran Johnson ScholarshipSeventeen horticulture students have been awarded 2012 AFE scholarships, totaling more than $26,000.“It is always rewarding to see how many amazing young people there are who love the floriculture industry, and we are very pleased to be able to help them continue along this career path,” said AFE’s Scholarship Chairperson PJ Ellison, of Ellison’s Greenhouses in Brenham, Texas.AFE scholarships are administered annually, and applications are due by May 1st each year.Ball Horticultural Company ScholarshipRecipient: Heidi Wollaeger, Michigan State UniversityWollaeger, a second-year Master’s student at Michigan State University, hopes to work in the floriculture industry as a grower or manager at a large greenhouse operation where she can test new products,…

KSU Wins Poster Competition for AFE-Funded Research

Congratulations to the Kansas State University (KSU)  team whose poster featuring AFE-funded research took first place in the student poster competition at the North Central Branch Entomology – Entomological Society of America meeting!Download KSU’s full size winning poster (PDF) online today.

2012 Issue 2 AFE Bulletin Newsletter

The 2012 Issue 2 AFE Bulletin is available now.2012 Issue 2 highlights include:AFE Responds to Downy Mildew on Impatiens wallerianaFunding Deadline June 1st!AFE Trustees Took Texas By Storm!AFE Remembers Margaret BallEnsuring Floriculture’s Sustainability