Bill Doran Company Wholesale Education Travel Grant
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Created in 2025, the Bill Doran Company Wholesale Education Travel Grant was established to support continued education and professional development within the wholesale floral community.
This new opportunity assists those working in the traditional wholesale floral segment, as well as professionals involved in the marketing and promotion of floral products, by helping offset travel expenses associated with attending key industry events, conferences, and educational programs.

Each year, one recipient will be selected to receive the reimbursement grant supporting travel to an approved state, regional, national, or international floral industry conference. Each grant will cover half of the conference registration and travel costs, with a maximum award of $2,000.
The fund was made possible through the commitment of Bill LaFever and Chris LaFever, who continue the legacy of leadership begun by their grandfather, the company’s founder, in 1945, and carried forward by their mother, Pat LaFever. Their efforts ensure that the company’s long-standing dedication to growth, education, and community remains at the heart of its mission.
Requirements
Each year, one recipient will be selected to receive the reimbursement grant supporting travel to an approved state, regional, national, or international floral industry conference. Eligible opportunities include state floral association conventions; national and international events such as WFFSA’s Floral Distribution Conference, the Great Lakes Floral Expo, SAF, AIFD, Cultivate, Proflora; and other programs that provide structured industry education.
Applicants must be owners, managers, or employees of traditional wholesale florists. Preference will be given to first-time attendees of the selected conference or event. Applications must be submitted for travel taking place in the year following submission; for example, applying in 2026 for travel in 2027.
Recipients must be able to cover all upfront costs associated with attending the event. Note: If you are not the business owner, you must include a letter of support from the employer confirming approval to attend and willingness to cover those initial expenses. This must be uploaded with your application.
A review committee will evaluate applications annually based on established selection criteria, which may be updated as needed. As the fund grows, the number of grants awarded each year may also expand.
Applications are due October 1 each year, and applicants will be notified of selections by December 31. Following the attended conference, grants will be awarded within 30 days of receiving confirmation of registration and expenses. Each grant will cover half of the conference registration and travel costs, with a maximum award of $2,000.
Applications Due October 1st Each Year!
