Giving Back Through AFE’s Legacy Circle Shirley Lyons, AAF, PCFI, recalls that during her tenure as president of the Society of American Florists, other retail florists would sometimes approach her shyly at industry events. “We’re just a little store,” they...
Jack and Carolynn Van Namen Jack and Carolynn Van Namen. Third in a series honoring members of AFE’s Legacy Circle. Created to recognize persons who have made provision for a planned gift to AFE, the Legacy Circle celebrates their significant contributions, enriching...
Pete and Brenda Garcia Authored by Bruce Wright Second in a series honoring members of AFE’s Legacy Circle. Created to recognize persons who have made provision for a planned gift to AFE, the Legacy Circle celebrates their significant contributions, enriching our past...
Authored by Bruce Wright How To Succeed by Thinking Beyond “Success” First in a series honoring members of AFE’s Legacy Circle. Created to recognize persons who have made provision for a planned gift to AFE, the Legacy Circle celebrates their significant...
Become Part of Our Legacy Circle The American Floral Endowment’s (AFE) Board of Trustees established the Legacy Circle – an honorary group composed of persons who have made provision for a planned gift to AFE through a bequest, a life insurance policy, a trust or...
If there’s one thing we love to see, it’s our educational grants in action, educating and inspiring students. In 2022, AFE gave researchers at Mississippi State University an educational grant of …Read More »
Floral Industry Champion and Pioneer A memorial tribute has been established through the American Floral Endowment (AFE), honoring Delmar “Del” Earl Demaree Jr., AAF. Del Demaree Jr. passed away on …Read More »
The American Floral Endowment (AFE) announces a new memorial tribute in memory of Edward Seagroatt, established by longtime friends Red & Katie Kennicott of Kennicott Brothers Co. Edward A. Seagroatt, …Read More »
Ethylene damages and kills plants and flowers. Ethylene is a naturally occurring wound hormone that causes leaf yellowing, leaf drop, bud drop, and reduced flower life. Ethylene gas is given …Read More »
Did you know there’s a multitude of ways you can get involved with AFE? Volunteering not only supports vital floral industry programs – but also inspires networking, community collaboration, and leadership …Read More »
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