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Small Beginnings Can Achieve Big Rewards

Giving Back Through AFE’s Legacy Circle Shirley Lyons, AAF, PCFI, recalls that during her tenure as president of the Society of American Florists, other retail florists would sometimes approach her shyly at industry events. “We’re just a little store,” they...

Red and Katie Kennicott

Authored by Bruce Wright How To Succeed by Thinking Beyond “Success” First in a series honoring members of AFE’s Legacy Circle. Created to recognize persons who have made provision for a planned gift to AFE, the Legacy Circle celebrates their significant...

Legacy Circle

Become Part of Our Legacy Circle The American Floral Endowment’s (AFE) Board of Trustees established the Legacy Circle – an honorary group composed of persons who have made provision for a planned gift to AFE through a bequest, a life insurance policy, a trust or...