{"id":2026,"date":"2018-01-30T11:15:00","date_gmt":"2018-01-30T11:15:00","guid":{"rendered":"https:\/\/afe.epicenter1.com\/news\/flowerlovevideocontest-winners-announced-new-flower-video-library-launched"},"modified":"2024-03-18T22:08:43","modified_gmt":"2024-03-18T22:08:43","slug":"flowerlovevideocontest-winners-announced-new-flower-video-library-launched","status":"publish","type":"news","link":"https:\/\/endowment.org\/es\/news\/flowerlovevideocontest-winners-announced-new-flower-video-library-launched","title":{"rendered":"#FlowerLoveVideoContest Winners Announced & New Flower Video Library Launched"},"content":{"rendered":"

The Endowment is excited to announce the grand prize winner and two honorable mentions of its #FlowerLove<\/strong>VideoContest<\/strong>, sponsored by Asocolflores<\/strong><\/a> and funded through the Floral Marketing Research Fund (FMRF)<\/strong><\/a>.
<\/p>\"\"<\/a>

$4,000 Grand Prize Winner \u2013 \u201cLet Happiness Bloom\u201d by Jaclyn Fiola<\/p>
The contest was created based on results from the 2016 FMRF-funded study \u201cMarketing Tactics to Increase Millennial Floral Purchases<\/strong><\/a>,\u201d also sponsored by Asocolflores.
The study suggests that reaching millennials through short, authentic videos is an effective way to engage them, and that millennials enjoy sharing funny, sentimental and how-to videos on social media. The study also reveals that 75% of millennials use Facebook daily, and 46% visit YouTube daily.
\"\"<\/a>

$500 Honorable Mention \u2013 \u201cThe Flower Princess\u201d by Mickelle Martin<\/p>
Flower lovers from across the country submitted creative videos for this contest that featured and promoted the use and giving of fresh flowers. AFE received videos that were skits, animation, surprise moments, artistic montages, testimonials, and more!
More than 50 videos were entered into the contest, and the top 10 finalists were chosen by a selection committee. The videos were scored based on commercial appeal, creativity, and how much the video highlights fresh flowers in a positive way.
The top 10 videos were then voted by consumers, industry members and others on social media, with the video receiving the most votes crowned the grand prize winner. Approximately 3,500 people voted in the contest within the three-week voting period.
\"\"<\/a>

$500 Honorable Mention \u2013 \u201cHappiness Blooms From Within\u201d by Kristin Peters<\/p>
\u201cIt\u2019s neat to see the creativity that awakens in people when given a fun and open-ended opportunity to display their talent and passion,\u201d said Gray Simpson, one of the judges in the selection committee, and a member of our Consejo de J\u00f3venes Profesionales<\/strong><\/a>.
\u201cGenuine, heartwarming advertising is scarce, and I can\u2019t remember the last time I saw a clip featuring flowers. Wouldn\u2019t it be refreshing to see this more often?\u201d
<\/strong>
Grand prize winner Jaclyn Fiola was ecstatic to hear that her video received the most votes.
\u201cAs a student studying horticulture, it means a lot to be recognized and I\u2019m grateful for the opportunity to promote the floral industry and the gift of flowers,\u201d she said.
\u201cI believe videos like these can tell a story that both informs and encourages people to buy more flowers.\u201d
\u00a0

<\/p>

BONUS: New Flower Video Library Launched!<\/strong><\/span><\/h3>

Free Short Videos Promoting Flowers \u2014 Just in Time for Valentine\u2019s Day!<\/strong>
The #FlowerLoveVideoContest generated more than 50 short videos that can be used by industry members to promote the power of flowers. Videos can be downloaded and used on websites and social media, not just for holiday reminders, but for promoting flowers as the perfect gift every day.
Click here to see the finalists and entire video library.<\/a> <\/strong>
The study \u201cMarketing Tactics to Increase Millennial Purchases\u201d is also available for download at FMRF.org<\/a><\/strong>.<\/p>","protected":false},"template":"","news-categories":[31,29,41,46],"class_list":["post-2026","news","type-news","status-publish","hentry","news-categories-latest-news","news-categories-news","news-categories-florist-event","news-categories-wholesale-fresh"],"acf":[],"yoast_head":"\nAFE's #FlowerLoveVideoContest Winners Announced and New Flower Video Library Launched<\/title>\n<meta name=\"description\" content=\"AFE is excited to announce the grand prize winner and two honorable mentions of its #FlowerLoveVideoContest, sponsored by Asocolflores.AFE is excited to announce the grand prize winner and two honorable mentions of its #FlowerLoveVideoContest, sponsored by Asocolflores.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/endowment.org\/es\/news\/flowerlovevideocontest-winners-announced-new-flower-video-library-launched\/\" \/>\n<meta property=\"og:locale\" content=\"es_MX\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"AFE's #FlowerLoveVideoContest Winners Announced and New Flower Video Library Launched\" \/>\n<meta property=\"og:description\" content=\"AFE is excited to announce the grand prize winner and two honorable mentions of its #FlowerLoveVideoContest, sponsored by Asocolflores.AFE is excited to announce the grand prize winner and two honorable mentions of its #FlowerLoveVideoContest, sponsored by Asocolflores.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/endowment.org\/es\/news\/flowerlovevideocontest-winners-announced-new-flower-video-library-launched\/\" \/>\n<meta property=\"og:site_name\" content=\"American Floral Endowment\" \/>\n<meta property=\"article:modified_time\" content=\"2024-03-18T22:08:43+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/endowment.org\/wp-content\/uploads\/imported-files\/Winner1-300x192.jpg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/endowment.org\\\/news\\\/flowerlovevideocontest-winners-announced-new-flower-video-library-launched\\\/\",\"url\":\"https:\\\/\\\/endowment.org\\\/news\\\/flowerlovevideocontest-winners-announced-new-flower-video-library-launched\\\/\",\"name\":\"AFE's #FlowerLoveVideoContest Winners Announced and New Flower Video Library Launched\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/endowment.org\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/endowment.org\\\/news\\\/flowerlovevideocontest-winners-announced-new-flower-video-library-launched\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/endowment.org\\\/news\\\/flowerlovevideocontest-winners-announced-new-flower-video-library-launched\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/endowment.org\\\/wp-content\\\/uploads\\\/imported-files\\\/Winner1-300x192.jpg\",\"datePublished\":\"2018-01-30T11:15:00+00:00\",\"dateModified\":\"2024-03-18T22:08:43+00:00\",\"description\":\"AFE is excited to announce the grand prize winner and two honorable mentions of its #FlowerLoveVideoContest, sponsored by Asocolflores.AFE is excited to announce the grand prize winner and two honorable mentions of its #FlowerLoveVideoContest, sponsored by Asocolflores.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/endowment.org\\\/news\\\/flowerlovevideocontest-winners-announced-new-flower-video-library-launched\\\/#breadcrumb\"},\"inLanguage\":\"es-MX\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/endowment.org\\\/news\\\/flowerlovevideocontest-winners-announced-new-flower-video-library-launched\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"es-MX\",\"@id\":\"https:\\\/\\\/endowment.org\\\/news\\\/flowerlovevideocontest-winners-announced-new-flower-video-library-launched\\\/#primaryimage\",\"url\":\"https:\\\/\\\/endowment.org\\\/wp-content\\\/uploads\\\/imported-files\\\/Winner1-300x192.jpg\",\"contentUrl\":\"https:\\\/\\\/endowment.org\\\/wp-content\\\/uploads\\\/imported-files\\\/Winner1-300x192.jpg\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/endowment.org\\\/news\\\/flowerlovevideocontest-winners-announced-new-flower-video-library-launched\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/endowment.org\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"#FlowerLoveVideoContest Winners Announced & New Flower Video Library Launched\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/endowment.org\\\/#website\",\"url\":\"https:\\\/\\\/endowment.org\\\/\",\"name\":\"American Floral Endowment\",\"description\":\"Funding the Future of Floriculture\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/endowment.org\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es-MX\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"AFE's #FlowerLoveVideoContest Winners Announced and New Flower Video Library Launched","description":"AFE is excited to announce the grand prize winner and two honorable mentions of its #FlowerLoveVideoContest, sponsored by Asocolflores.AFE is excited to announce the grand prize winner and two honorable mentions of its #FlowerLoveVideoContest, sponsored by Asocolflores.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/endowment.org\/es\/news\/flowerlovevideocontest-winners-announced-new-flower-video-library-launched\/","og_locale":"es_MX","og_type":"article","og_title":"AFE's #FlowerLoveVideoContest Winners Announced and New Flower Video Library Launched","og_description":"AFE is excited to announce the grand prize winner and two honorable mentions of its #FlowerLoveVideoContest, sponsored by Asocolflores.AFE is excited to announce the grand prize winner and two honorable mentions of its #FlowerLoveVideoContest, sponsored by Asocolflores.","og_url":"https:\/\/endowment.org\/es\/news\/flowerlovevideocontest-winners-announced-new-flower-video-library-launched\/","og_site_name":"American Floral Endowment","article_modified_time":"2024-03-18T22:08:43+00:00","og_image":[{"url":"https:\/\/endowment.org\/wp-content\/uploads\/imported-files\/Winner1-300x192.jpg","type":"","width":"","height":""}],"twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/endowment.org\/news\/flowerlovevideocontest-winners-announced-new-flower-video-library-launched\/","url":"https:\/\/endowment.org\/news\/flowerlovevideocontest-winners-announced-new-flower-video-library-launched\/","name":"AFE's #FlowerLoveVideoContest Winners Announced and New Flower Video Library Launched","isPartOf":{"@id":"https:\/\/endowment.org\/#website"},"primaryImageOfPage":{"@id":"https:\/\/endowment.org\/news\/flowerlovevideocontest-winners-announced-new-flower-video-library-launched\/#primaryimage"},"image":{"@id":"https:\/\/endowment.org\/news\/flowerlovevideocontest-winners-announced-new-flower-video-library-launched\/#primaryimage"},"thumbnailUrl":"https:\/\/endowment.org\/wp-content\/uploads\/imported-files\/Winner1-300x192.jpg","datePublished":"2018-01-30T11:15:00+00:00","dateModified":"2024-03-18T22:08:43+00:00","description":"AFE is excited to announce the grand prize winner and two honorable mentions of its #FlowerLoveVideoContest, sponsored by Asocolflores.AFE is excited to announce the grand prize winner and two honorable mentions of its #FlowerLoveVideoContest, sponsored by Asocolflores.","breadcrumb":{"@id":"https:\/\/endowment.org\/news\/flowerlovevideocontest-winners-announced-new-flower-video-library-launched\/#breadcrumb"},"inLanguage":"es-MX","potentialAction":[{"@type":"ReadAction","target":["https:\/\/endowment.org\/news\/flowerlovevideocontest-winners-announced-new-flower-video-library-launched\/"]}]},{"@type":"ImageObject","inLanguage":"es-MX","@id":"https:\/\/endowment.org\/news\/flowerlovevideocontest-winners-announced-new-flower-video-library-launched\/#primaryimage","url":"https:\/\/endowment.org\/wp-content\/uploads\/imported-files\/Winner1-300x192.jpg","contentUrl":"https:\/\/endowment.org\/wp-content\/uploads\/imported-files\/Winner1-300x192.jpg"},{"@type":"BreadcrumbList","@id":"https:\/\/endowment.org\/news\/flowerlovevideocontest-winners-announced-new-flower-video-library-launched\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/endowment.org\/"},{"@type":"ListItem","position":2,"name":"#FlowerLoveVideoContest Winners Announced & New Flower Video Library Launched"}]},{"@type":"WebSite","@id":"https:\/\/endowment.org\/#website","url":"https:\/\/endowment.org\/","name":"Endowment Floral Americano","description":"Financiaci\u00f3n del futuro de la floricultura","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/endowment.org\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es-MX"}]}},"_links":{"self":[{"href":"https:\/\/endowment.org\/es\/wp-json\/wp\/v2\/news\/2026","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/endowment.org\/es\/wp-json\/wp\/v2\/news"}],"about":[{"href":"https:\/\/endowment.org\/es\/wp-json\/wp\/v2\/types\/news"}],"version-history":[{"count":1,"href":"https:\/\/endowment.org\/es\/wp-json\/wp\/v2\/news\/2026\/revisions"}],"predecessor-version":[{"id":2747,"href":"https:\/\/endowment.org\/es\/wp-json\/wp\/v2\/news\/2026\/revisions\/2747"}],"wp:attachment":[{"href":"https:\/\/endowment.org\/es\/wp-json\/wp\/v2\/media?parent=2026"}],"wp:term":[{"taxonomy":"news-categories","embeddable":true,"href":"https:\/\/endowment.org\/es\/wp-json\/wp\/v2\/news-categories?post=2026"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}