Hello Floral Industry Friends, 2023 is already in full swing and AFE’s Board of Trustees & staff are excitingly gearing up for a wonderful year of supporting floriculture. This year we are funding many vital floriculture resources, such as hosting a new personal...
A memorial tribute honoring Nicholas Ignatius Paul has been established by Georgianna and Dennis Paul through the American Floral Endowment (AFE). Nicholas Ignatius Paul “Nick” (affectionately known as “Chief” by his colleagues) of Paul’s Wholesale Florist...
If there’s one thing we love to see, it’s our educational grants in action, educating and inspiring students. In 2022, AFE gave researchers at Mississippi State University an educational grant of $5,500 to start a cut flower garden on campus. This funding helped...
Floral Industry Champion and Pioneer A memorial tribute has been established through the American Floral Endowment (AFE), honoring Delmar “Del” Earl Demaree Jr., AAF. Del Demaree Jr. passed away on January 2nd, 2023, at the age of 85. Del was a longtime industry...
The American Floral Endowment (AFE) announces a new memorial tribute in memory of Edward Seagroatt, established by longtime friends Red & Katie Kennicott of Kennicott Brothers Co. Edward A. Seagroatt, 81, of Troy, passed away on December 28th, 2022. He was the...
Ethylene damages and kills plants and flowers. Ethylene is a naturally occurring wound hormone that causes leaf yellowing, leaf drop, bud drop, and reduced flower life. Ethylene gas is given off by dying, decaying, and dead fruits and vegetables. Also, plants and...
We’re all familiar with the term “cross-training” as a great way of developing fitness. Training in several different sports and disciplines allows a person to work more muscles and improve …Read More »
AFE’s Personal Leadership Course for Young Professionals The future will be led by the next generation of innovative, creative,and passionate floral professionals.At the American Floral Endowment, we know that fostering …Read More »
AFE Board Meetings, Grower Tours, GLFEE + WF&FSA This month, the American Floral Endowment’s (AFE) Board of Trustees and Staff traveled to Grand Rapids, Michigan, to connect with the industry …Read More »
The American Floral Endowment (AFE) has released the full lineup for the 2023 monthly Grow Pro Webinar Series. In these free webinars, nationally recognized researchers, hosts, and speakers offer ‘how-to’ advice based on AFE-funded …Read More »
Suntory Flowers delivered beautiful blooms to the red carpet with Tu Bloom of Bloom Designs, Inc., the official botanical artist for the Grammys. The 65th Annual Grammy® Awards were held …Read More »
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