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Funding the Future of Floriculture

2022 Fundraising Campaign Held Virtually Between Monday, May 16th - Thursday, June 30th All...

2022 Paul Ecke, Jr. & Altman Family Scholarship Recipients

Shaping the Future of the Industry   The graduate work of this year’s Paul Ecke, Jr. and Altman Family Scholarship recipients is already reshaping the floriculture and horticulture industry with improvements for growers and environmental benefits. Congratulations...

2022 Paul Thomas Interns of the Year

2022 Paul Thomas Floriculture Production Interns of the Year Holly Barrus, University of Idaho & William Billmeyer, Kirkwood Community College   For three to six months of the year, the interns awarded AFE’s Vic & Margaret Ball Intern Scholarship disperse...

Thrips & Botrytis Webinars and Key Takeaways

New Thrips & Botrytis research and resources to keep your flowers and plants happy and healthy! AFE is pleased to share webinar recordings and one-page key takeaways highlighting new research findings from our specially-funded Thrips and Botrytis Research Fund....

AFE’s Strategic Plan Outlines Priorities for Funding the Future of Floriculture

As the industry continues to adapt to the changing world and new ways of conducting business, the American Floral Endowment (AFE) took the opportunity to also take a deeper look at how they can better support industry members and businesses through their floriculture...

Latest News

Phillip Floral Design Grant Funds Passions, Inspires Growth

The American Floral Endowment’s James and Helen Phillip Floral Design Grant is a testament to family values and deep-rooted passion for the floral industry. The Phillips left a profound impact on floral design, and today, their legacy is carried forward through the...

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Hands-On Learning Supported by AFE’s Educational Grants

To your average non-industry member, the scope of horticulture and floriculture may not run far outside of lawn care and gardening. Education is an excellent place to start when it comes to showing the scale of our industry to a broader audience of students and...

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2022-2023 Funded Research Projects

The American Floral Endowment (AFE) strives to aid in the ongoing success of our industry through supporting impactful research which faces current challenges and provides new advances. For over 60 years now, AFE has been the ‘go-to’ source for funding research...

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Press Release: AFE’s 2022 Fundraising Campaign

Funding the Future of Floriculture Held Virtually Between Monday, May 16th – Thursday, June 30th FOR IMMEDIATE RELEASE Alexandria, Virginia, May 13, 2022 – Envision a future full of flowers! The American Floral Endowment (AFE) is inviting the floral industry to join...

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2022 Paul Ecke, Jr. & Altman Family Scholarship Recipients

Shaping the Future of the Industry   The graduate work of this year’s Paul Ecke, Jr. and Altman Family Scholarship recipients is already reshaping the floriculture and horticulture industry with improvements for growers and environmental benefits. Congratulations...

read more

Become a Press Partner! Shareable 2022 Campaign Ads

Support The Future of Floriculture - Share Our Campaign Ads! While a sponsorship or donation goes a long way in the support of the future of floriculture, you can also contribute by downloading, sharing, and publishing our 2022 Campaign ads from May 16th to June 30th....

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The American Floral Endowment (AFE) is an independent nonprofit organization that funds research and scholarships in floriculture and environmental horticulture for the benefit of growers, wholesalers, retailers, allied industry organizations and the general public.

AFE is a charitable organization under Section 501(c)(3) of the Internal Revenue Code.